YouTube Kids Faces Further FTC Complaints Related To Junk Food Ads Targeting Young Children

Consumer watchdog groups announced today they’ve filed additional complaints with the FTC over the advertising content in the YouTube Kids application. The complains this time focus on how the app allows food and drink advertisers to violate the self-regulatory pledges they made as members of the Children’s Food and Beverage Advertising Initiative (CFBAI). That program’s aim is to shift the […]

Everything Facebook Launched At f8 And Why

This year’s f8 didn’t see comedian Andy Sandberg bumbling around on stage parodying Mark Zuckerberg. And that was smart, because Facebook is no joke to the millions of developers that earn their livelihoods on the social network. Instead, f8 focused on washing away the perception of Facebook’s platform as hostile and unpredictable for developers and giving […]

Thanks To A Partnership With Gimbal, Urban Airship’s Push Notifications Get Smarter About Location

Push notification company Urban Airship is announcing a partnership with Gimbal, the beacon technology company that spun out of Qualcomm earlier this year. The end result, according to Urban Airship CMO Brent Hieggelke (who answered my questions via email), is a more precise approach to targeting promotional push notifications, one that uses Gimbal’s proximity beacons […]

The Danger And Opportunity Of The Intermediate Metric

Contributor Contributor More posts by this contributor The dinner that destroyed Gawker Author Ryan Holiday on “the nature of world-altering success” Are social media companies overvalued? The question is not just a matter of revenue multiples (low or high), but rather whether that revenue is actually generating new sales for advertisers. Google convinced the world […]

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